You walk into the casino brimming with confidence and your wallet full of cash, planning on a little enjoyable, sensible gambling and maybe two rounds of drinks. But six hours later, you’re at the ATM, wondering what happened to your money.

There’s a reason that casinos are hard to step away from. They’re designed to keep you spending your money, and they use a variety of tricks to do it. From a sensory perspective, they’re a mix of bright lights and upbeat music with enticing smells to create a manufactured sense of joy that’s nearly impossible to resist. But that’s only part of the picture. Casinos are also intentionally designed to be labyrinthine, with no clear pathways from one area to the next. This, combined with a lack of exits and the fact that you can’t leave until your losses are gone, means it takes a lot of mental discipline to walk away from a casino.

Another big factor that keeps people coming back to a casino is the fact that it’s often very exciting and fast-paced. Whether they’re playing poker, blackjack, slots, or watching a live race on one of the many video screens, people feel like they’re in on something special. This feeling of excitement and escapism is a common motivator for many hobbies, including gaming.

Whether or not this is the right approach for everyone is debatable, but one thing that’s for sure is that there are many ways to lose your money in a casino. But if you’re looking for a way to avoid getting taken advantage of and losing your hard-earned money, here are some tips for staying safe:

The first thing that casino owners need to understand is that they’re not just running a business; they’re selling an experience. And that experience isn’t just limited to the gaming floor; it’s the hotel, spa, restaurants, events space, and all of the other amenities. Casinos need to think about how to market all of these things in order to attract customers and stay competitive.

Many people find solace in gambling because it helps them deal with daily stresses. However, it’s important to remember that there are other ways to relieve stress, such as exercise, meditation, socializing with friends, and even taking a vacation. Gambling can also be addictive and should only be done in moderation.

The sunk cost fallacy is on full display every time someone who’s just lost some money doubles down on the same game, or puts in a bigger bet. To help alleviate this, casinos offer rewards programs that let players earn points with each dollar they play, even if they lose it. This can make it easier to justify a larger bet by thinking of it as a investment in the long-term brand. However, this is a slippery slope and should be avoided. Ultimately, it’s best to simply limit how much you spend on gambling in the first place.